• NEA
  • EWG

First Wash

NEW

ultra-gentle hair + body wash | 16.2 fl oz / 480 ml

4.7/5 based on 9657 reviews

A head-to-toe wash to take you from baby’s first baths through toddlerhood

$40

SAVE 12%Get First Wash for $35 when you bundle with a Diaper or Pant Auto-Renew

Dermatologist testedHypoallergenicMicrobiome friendlypH balancedFragrance freeTear free

First Wash is the do-it-all cleanser for huggable, kissable, baby-soft skin

cleans hair + skin effectively

98% of parents agree

it’s non-drying + leaves skin soft

95% of parents agree

it doesn’t irritate skin or eyes

95% of parents agree

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EWG Verified®, accepted by the National Eczema Association, and formulated for sensitive skin, from birth on.

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Here for the changes®

If you’re here, there’s likely a new baby in your life. Those first years are full of changes—we want to make them a little easier, with clean, high-performing baby care designed for your peace of mind.